Bluebird Care wins top industry accolade

Bluebird logo & photo

Bluebird Care Newbury, part of the UK’s leading home and live in care network, have won the country’s top accolade in franchising.

Following a rigorous judging process Bluebird Care were awarded Gold at this year’s bfa HSBC Franchisor of the Year Awards.  The awards, held at the International Conference Centre in Birmingham, played host to 32 finalists across 11 categories.  To win the Franchisor of the Year award, Fiona Williams, director of operations for Bluebird Care, demonstrated to a panel of judges the company’s excellent support to employees, strong company culture, leadership in innovation and commitment to franchising ethics.  In the last year Bluebird Care have developed new technologies within the care sector and created a number of new initiatives, raised awareness of industry related issues and ensure that franchisees and their care teams are recognised for their dedication, hard work and commitment through their Franchise of the Year Awards and Bluebird Care Awards respectively.

John Prendergast, Managing Director of Bluebird Care Newbury said: “We are absolutely delighted to have received this recognition from the franchise industry.   Here in West Berkshire we work exceptionally hard to ensure we deliver an excellent service that both our customers and staff can be proud of. Making sure everyone feels valued and supported is one of our top priorities.  There is a huge amount of collaborative effort that goes into delivering in excess of 21,000 home care visits each day and we feel very honoured that the Bluebird Care business has been recognised in this way.”

Pip Wilkins QFP, Chief Executive at the bfa, said: “Bluebird Care’s achievement is truly inspiring and as judges, we couldn’t help but notice the team’s hard work and overall excellence in growing their franchise. We are excited to see how the business shapes itself in the near future.

Andrew Brattesani, UK Head of Franchising at HSBC, added: “All finalists were exceptional and therefore selecting the winners was a difficult decision. I was genuinely impressed by Bluebird Care and wish the team further success as they grow their business.

In addition to the Franchisor of the Year category, Bluebird Care were also finalists in the Young Franchisee of the Year category.

For more details about Bluebird Care Newbury call 01635 36953, email, or visit their website at

Bluebird logo & photo


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